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Case Study
February 28, 2025 CDT

Case Study: Culture Over Strategy and Southwest’s Key to Competitive Advantage

Latasha Ellis, Jeremy Wright,
Case StudyLeadershipOrganizational CultureStrategyEmployee EngagementCompetitive Advantage
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JEBE Journal
Ellis, Latasha, and Jeremy Wright. 2025. “Case Study: Culture Over Strategy and Southwest’s Key to Competitive Advantage.” Journal for Excellence in Business and Education 9 (1).
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